A DIALOGUE ON DESIGN AT THE CARRARA DISTRICT
On 16 October 2026, the Poltrona Frau Store Carrara by Interni now hosted a special evening, organised in collaboration with Poltrona Frau and Leica and dedicated to the meeting of design, technology and project culture. The new CEO of Poltrona Frau, Giovanni Baldi, was also in attendance.
The protagonist of the Interni now Talks format was Roberto Lazzeroni, guest of a conversation led by Davide Biselli. Starting from the presentation of the Fidelio Multimedia Cabinet, the conversation opened up to broader themes: the value of a design product over time, the evolution of technology and the dialogue between different materials.
01 — ROBERTO LAZZERONI
The emotional value of design
One of the leading figures of contemporary Italian design, Roberto Lazzeroni has built a recognisable language that combines memory, elegance and design sensitivity.
From his long-standing collaboration with Ceccotti Collezioni to his projects for Poltrona Frau, Baxter and Giorgetti, his work stands out for an approach he himself calls “sentimental design”, in which objects become an expression of emotions, memories and culture.
A vision that also guided the conversation with Davide, focusing on what it means to create furniture designed to keep its identity beyond trends.
02 — FIDELIO MULTIMEDIA CABINET
Poltrona Frau meets Leica
At the heart of the evening was the Fidelio Multimedia Cabinet, designed by Lazzeroni for Poltrona Frau in 2018 and recently reinterpreted through the collaboration with Leica.
An expression of the brand’s craftsmanship, the cabinet integrates the Leica Cine 1 4K laser projector and a retractable motorised screen, turning a refined piece of furniture into a dedicated home cinema system.
A project in which technology and design coexist without giving up their respective identities: technological innovation becomes part of an object conceived as an integral element of domestic architecture.
03 — DESIGN AND TECHNOLOGY
Two timelines that meet
One of the most interesting themes to emerge during the talk was the different relationship with time that characterises design and technology.
While quality design is meant to last and to create an emotional bond with those who live with it, technology follows ever faster cycles of evolution.
The Fidelio Multimedia Cabinet is a meeting point between these two visions: the cabinet keeps its aesthetic and material value, while the Leica projector can be replaced with updated compatible devices, without necessarily replacing the entire piece of furniture.
Design remains, technology evolves. A reflection that introduces a more conscious approach to consumption, in which innovation and durability become complementary elements of the same project.
04 — DUO COLLECTION
The dialogue between wood, leather and marble
The conversation between Davide Biselli and Roberto Lazzeroni also touched on the theme of materials, taking its cue from the DUO Collection, born from the meeting between the woodworking excellence of Ceccotti Collezioni and the savoir-faire of Poltrona Frau in leather and upholstery.
Two craft traditions in dialogue through a shared design language, enhancing the characteristics and expressive qualities of each material.
From this synergy came a reflection proposed by Davide: imagining an even more central role for marble within this dialogue of materials, expanding the possibilities of contamination between wood, leather and natural stone.
A suggestion directly linked to the Carrara District, of which Interni now is a partner: a hub that brings together the skills and excellence of the territory in design, architecture and marble processing.
An idea that opens up new design perspectives and speaks to the value of exchange between designers, companies and manufacturers: a dialogue capable of turning knowledge of materials into new creative opportunities.
05 — DESIGN AS A MEETING POINT
Ideas, materials and expertise
The dialogue between Davide Biselli and Roberto Lazzeroni showed how design can evolve through the meeting of different ideas, materials and expertise, always keeping the value of creativity and research at its core.
It is precisely from these moments of exchange that new visions and design opportunities arise, nurturing a design culture in constant evolution.
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